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Showing posts from October, 2021

How To Get SaaS Startup Funding

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  COVID-19 showed many of us that job security is a myth. In fact, the pandemic caused one of the worst employment crises since The Great Depression, with the  OECD  reporting that, in some countries, employees were working only one-tenth of their pre-pandemic hours. 2020 and 2021 saw a rise in entrepreneurship and innovation worldwide, with an increase due in part to the recent economic downturn. From starting software companies as a way of boosting income to feeling that the time was finally right to launch a Software or SaaS product, there is a range of reasons for this recent increase in startups. But whatever the reason, it’s critical to know the risks. It’s expensive to develop, deploy, and market software, especially at the early stage of a startup, so securing Startup funding can be critical for survival for SaaS companies. So how can you go about securing SaaS Startup funding? We took a look at the options. 2 Questions To Consider Before Looking for SaaS Startup ...

Global SaaS Compliance: A Complete Audit Checklist

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  Global SaaS Compliance: A Complete Audit Checklist The beauty of Software as a Service (SaaS) businesses is that they can go global from the start. Anyone with an internet connection can become a customer, so any country could be a potential market for your products. The SaaS industry is full of opportunities. But it’s also a massive, complex environment. When COVID-19 moved much of our lives online, a rise in new global data regulations quickly followed. Over 132 countries have now put in place their own laws and regulations. Are you up to speed with the latest policies? Work through our SaaS audit checklist to start the journey towards becoming a privacy-compliant business. What Does It Take For Your SaaS Businesses To Be Compliant? ‘Compliance’ means that your business or product meets a certifying organization’s set of regulations, which organizations depend on both where you and your customer are based. Being a global data privacy-compliant business can be relatively simple ...

16 Actionable Metrics for Measuring Customer Success in SaaS

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  Any company with a customer base needs to develop a strong customer success strategy. But what exactly is — and how do you — measure customer success? There are so many different metrics out there that it can feel overwhelming. That’s why we at  PayPro Global  decided to clear up some of the confusion. This article will provide you with all the metrics you need to measure customer success within your Software as a Service (SaaS) business. What Is the Definition of Customer Success? Customer success is a business methodology about anticipating customer needs and challenges, as well as being proactive in terms of offering solutions. This type of success involves multiple parts of your business. For example, are your customers happy with the way your product works? Are they using its full functionality? Are they satisfied with the value it adds to their lives? Do they understand the full value of your product? Considering all these questions and more is the key to truly un...

10 Secrets To Help You Reduce Customer Churn Fast

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In any Software-as-a-Service (SaaS) business, customer churn is terrible news. Lowering churn can improve almost everything related to revenue ‒ from your Lifetime Value (LTV) to your Customer Acquisition Cost (CAC) payback period and your growth rate. Researchers at  Bain & Company  found that increasing customer retention by just 5% can increase profits by a whopping 25–95%. But how do you go about reducing customer churn rates efficiently? This article contains all the insider secrets and techniques you will need. What Is Customer Churn? In the SaaS business world, customer churn (also sometimes called “attrition rate”) is the number of customers who cancel their subscription to a product or service over a certain period. The rate of customer churn is usually measured as a percentage. This is what the equation looks like: For example, if your business had 800 customers at the beginning of the quarter, and you lost 40 of them by the end of the quarter, you would have a 5...